top of page
Tony Charles

SS1000 Founder

Tony Profile Pic _edited.jpg
Transformed 1 .png
Transformed 2 .jpg

Guiding You Toward a Stronger, Healthier Future

As a Life Coach and Personal Trainer in my late fifties, my mission is to help you build a vision for your future—and support you in becoming the person who confidently lives that vision. 

Expertise You Can Trust

With decades in the industry, I bring elite-level qualifications and real-world experience to every session:

  • Level 3 Personal Trainer (YMCA & NASM) – Strength, mobility & functional fitness

  • Senior Fitness & Corrective Exercise Specialist (NASM) – Injury prevention & movement optimisation

  • Nutrition Coach (NASM & NSA Certified) – Science-backed nutritional guidance for longevity

  • Behaviour Change Specialist (NASM) – Mindset coaching for long-term success

  • Stress & Time Management (NVQ) – Practical strategies for balancing life & wellness

Recognised Achievements & Industry Leadership

  • Coca-Cola Awarded Junior Gymnast

  • BAWLA Bronze, Silver & Gold Certifications

  • BAWLA Gold Medal Finalist – 1994 SW England Games

  • Reading Social Entrepreneur of the Year (2007 & 2008)

  • Founder of Get Fit Reading (2012) & Shape Shifter Fitness (2018)

Training Designed for Over-50s

Aging doesn’t mean slowing down—it means training smarter. My approach blends:

  • Bodyweight Training & Animal Flow – Boost mobility, strength & coordination

  • Senior-Specific Fitness – Low-impact workouts tailored to aging bodies

  • Functional Movement & Injury Prevention – Improve balance, posture & joint health

  • Personalised Wellness Plans – Structured programs for long-term success

Let’s Get Started

Looking for an expert coach who will keep you motivated and accountable? Let’s build a plan that works for you.

📩 Book a consultation today and take the first step toward a stronger, healthier you!

Before
Man With Battle Ropes 2 .png
  • Facebook
  • YouTube
  • Instagram
After
READY
STEADY

What are you waiting for? Get your fitness regime off to a positive start with 1-2-1, group or location-based fitness training and reach the success you’ve always wanted!

bottom of page